"So, what's your book about?" Authors and readers struggle with this question because they *describe* instead of *sell*. Describing says what. Selling says why.
Communication coach Joel Schwartzberg shares his formulas for nonfiction and fiction pitches — plus, when (and where) to add a personal anecdote.
WATCH: https://youtu.be/kznR2cZ0XYw
READ: https://www.quickanddirtytips.com/articles/how-to-answer-the-question-whats-your-book-about/
LISTEN: https://pod.link/173429229
#GrammarGirl #podcast